I am working with a client who is a highly sought after speaker and gets invited to gigs all over Australia and Asia. Sounds great doesn’t it? In one way yes and in another perhaps not! It takes time (he is a consultant so his time needs to be as billable as possible) and expense (hotels, airfares) to travel all over Australia (and Asia) to speak to conferences and/or groups of people. Whilst some opportunities will be worth the effort, we are taking a slightly different approach this year. The client is based in Melbourne and we are focusing on opportunities in Melbourne. By working his work diary and schedule smarter, we are still getting (valuable) marketing exposure plus many more billable hours. Win/win!
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Integrity is a major virtue that will move your business from one level of achievement to another. Whatever you do in your … Read More